Why we start with Responsive Themes

Many web designers prefer to create custom WordPress themes for their clients. As coders, they feel this is the “legit” way to build a website. That is, to write custom code. The problem with this methodology is that once the site is built, the client has little to no ability to modify the site without constantly contacting the developer. And, the site becomes at-risk when upgrading to the latest version of WordPress. Meaning, the WordPress update could cause the site to break.

Our goal is to develop the look and feel and user experience of a fully customized site while maintaining the integrity of the professional WordPress theme and infrastructure. This gives our clients the maximum amount of flexibility while enjoying the benefits of an amazing, responsive website.

Why we only use WordPress for our clients

  1. It is the most popular Content Management System on the market
  2. It is easy to setup, manage and update
  3. It has the largest global team of open source developers constantly working to improve it
  4. It is incredibly search engine friendly
  5. Is allows our clients to easily blog and add content

We Provide Managed Hosting

We host and manage our client’s websites so they have peace of mind – always!

Web hosting seems easy and inexpensive when you consider the plethora of hosting companies that offer “shared” hosting for less than $10 per month. But, caveat emptor (buyer beware) should come to mind.

There are issues looming in the darkness with what we would call “self-hosting”.

  1. Security – most of the popular hosting companies are high-profile targets for hackers. They are receiving hacking attacts 24/7/365. Every now and then the hacker succeeds. Placing your WordPress website on a shared hosting server on one of these platforms makes your site extremely vulnerable. There are ways to secure your site. But, it requires constant monitoring and updating. That’s the problem. Most of us do not know how to or even like  the thought of having the “manage” our hosting account and website.
  2. Accessibility – as an entrepreneur and professional your site needs to be accessible to your clients on their schedule. All it takes is a slight modification to your pages to break the site through the admin panel. Sometimes the shared hosting servers are overloaded or completely down – even at the largest of hosting companies. Other times there is a breakage in what is considered the Internet backbone or route standing between your client and your hosting company rendering your site inaccessible to some and not others.
  3. Time – managing your own site and all the nuances that go along with that is a waste of time. We handle all the headaches so you can focus on what you do best!
  4. Backups – on most platforms your site is not automatically backed up. And, even if it is, restoring your site from the backup in the event of an emergency is not part of your paid hosting plan. We manage the entire backup process and place a high priority on restoring from backup should that ever be needed. Knock on wood – we’ve never had to do that for a client.

Some other technical considerations: (Forgive the technical jargon – but these points are critically important if you care about your online presence).

Redundancy – Unlike any other web hosting company and most web design or branding agencies, all of our clients websites are hosted on two separate platforms. The main site is always live and available to the world wide web. The other site is a recent clone of your main site and is always in a “standby” state. So, you always have a backup site ready to temporarily take over if something happens to your main site.

DNS Failover – (Okay, we know that is a scary techie phrase) – This simply means we have systems in place that are constantly monitoring your live site and the redundant standby site. If your live site is ever unreachable, our system automatically and temporarily redirects your visitors to your standby site. This allows us to resolve the issue (assuming it does not resolve itself as in a technical internet traffic glitch) without your clients even knowing about your site being down.

Content Delivery Network – (aka CDN) – If your online audience is global and you deliver fresh content with images and video, then your site should be utilizing a CDN. This means that your static content (the content that is always available and does not change) is hosted on web servers strategically positioned in cities and countries around the world so that no matter from where people access your site the content will be delivered to their browser quickly.

Ask your current web hosting company if they offer redundancy, DNS failover & CDN.